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Read articles from our blog to quench your curiosity on various marketing and web marketing topics for SMEs.
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Voice of Customer (VoC): A Complete Guide to Truly Listening to Your Customers
What is voice of the customer, comparison with mystery shopping and customer surveys, examples (QR, columns), a platform for measuring...

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Aug 56 min read


AI Agents for Business: A Complete Guide for SMBs
Summary The genesis of the need (it will be the same for you too) What are AI agents? What are AI agents used for? Examples of use in...

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Jul 114 min read


ISO 9001 Customer Satisfaction Survey: Examples, Questions, and Checklists
Table of Contents What is customer satisfaction according to ISO 9001? Why ISO 9001 requires you to measure it (section 9.1.2) How to...

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Jul 114 min read


Why Online Advertising needs time
Index Don't judge a campaign too soon What Happens When You're Impatient The life stages of an effective campaign Why Time is Important...

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Jul 83 min read


How much does it cost to do digital marketing for an SME?
When talking about digital marketing, many still think of posts on Facebook or Instagram. But today, for a small or medium-sized...

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May 64 min read


The 2025 Digital Marketing Trends Best for SMBs
Scopri i trend del digital marketing 2025 per PMI: IA, interazione autentica, voice search e SEO sui social. Resta competitivo!

Redazione
May 66 min read


The Ultimate Guide to Creating the Perfect Company Newsletter: Key Benefits and Strategies
Well, let's face it: email is the most widely used digital communication medium in the world. In 2023, 4.03 billion people around the...

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Mar 319 min read


Find out who visits your website: advanced tracking
Unlocking Hidden Potential: The Power of Advanced Tracking in B2B An in-depth analysis of tracking systems that reveal companies visiting...

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Mar 35 min read


The Magic of Link Building: A Beginner's Guide
In the vast and intricate world of digital marketing , there is a fundamental technique to improve the visibility and authority of a...

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Mar 35 min read


How to Choose the Right Lead Type for Your PPC Strategy
In the world of lead generation – that is, generating contacts potentially interested in your products or services – there are several...

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Jan 274 min read


Data on e-commerce of food products in Italy
This video is the recording of the webinar entitled "Success Factors in Food E-commerce in Italy" that I held on November 10, 2023. In...

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Nov 16, 20241 min read


How Much Does a Website Cost: Complete List of Expenses and Maintenance
Creating a website for a business is a vital investment in today's digital world. However, there are various costs that need to be taken...

Redazione
Nov 16, 20247 min read
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