Designing market research requires expertise in complex subjects such as psychology, statistics, strategic marketing, and software...

If you manage Facebook or Instagram pages , you have certainly already experienced how difficult it is to be visible, create...

Also this year we will have the pleasure of holding a marketing seminar at the Bergamo Chamber of Commerce. The topic we are dealing...

Update May 2019 A little over a year after the publication of the business service, by the company owned by Facebook, some updates have...

One of the first problems that those who want to create ads on Facebook encounter is the fatigue of the ads themselves. They will carry...

The question that entrepreneurs generally ask themselves is whether the marketing plan is effective or not. The answer is not easy to...

Social networks are a virtual space frequented by millions of users, a place where it is also possible to exchange opinions on brands and...

February 2018 ​ Clay Paky is an Italian multinational manufacturer of lighting systems for large events, shows, television, entertainment...

In this video of about 25 minutes you will learn what are the "shortcomings" that we most often find in the use of social media in...

January 2018 ​ How to do email marketing with Mailchimp ? Here is the case of Lazzari Spa. Lazzari Spa is one of those Italian...

December 2017 ​ For some years now, the owners of the Assos store in Bergamo have asked us for support in web marketing to increase...

The creation of websites in small and medium-sized businesses follows a path that very often involves starting with a do-it-yourself...